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WHY DO WE USE CBD IN OUR TRANSCEND COLLECTION?

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Long story short, CBD is the abbreviation for cannabidiol. It's one of the many cannabinoids and chemical compounds found in cannabis (marijuana) and hemp. You're probably already familiar with THC, which is another compound found in the cannabis plant. Unlike THC, CBD is not psychoactive. In other words, it will not get you "stoned." CBD is a safe, non-addictive substance, and one of a hundred plus “phytocannabinoids,” which are unique to hemp and cannabis and endow these plants with its robust therapeutic profile.

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But enough scientific jargon, what about for your hair?

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Hemp CBD oil contains some of the highest concentrated levels of Omega 3, 6 & 9. These fatty acid lipids are known to plump and moisturize hair while revitalizing broken strands. Omega fatty acids enhance natural shine and help restore hair to its natural, healthy state.
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For hair, that means frizz, breakage, and damage doesn't stand a chance! 
 
CBD oil also contains 20+ known amino acids and is antioxidant-rich with vitamins, including A, B, C, D, and E. They also help to reverse heat and environmental damage. The natural fragrance notes in CBD have "aromatherapy" qualities that assist with calming and relaxing attributes, similar to those in lavender and chamomile.
Image by Matthew Brodeur
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